{"id":13062,"date":"2026-06-24T08:01:16","date_gmt":"2026-06-24T07:01:16","guid":{"rendered":"https:\/\/www.wetak.com\/?p=13062"},"modified":"2026-06-24T08:14:52","modified_gmt":"2026-06-24T07:14:52","slug":"wetak-en-exporetail-iberoamerica-2026","status":"publish","type":"post","link":"https:\/\/www.wetak.com\/?p=13062","title":{"rendered":"Wetak en ExpoRetail Iberoam\u00e9rica 2026"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"13062\" class=\"elementor elementor-13062\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6e5486f3 e-flex e-con-boxed e-con e-parent\" data-id=\"6e5486f3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-23413729 elementor-widget elementor-widget-text-editor\" data-id=\"23413729\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone wp-image-13074 size-full\" src=\"https:\/\/www.wetak.com\/wp-content\/uploads\/Mosaico-exporetail-cierre-2.jpg\" alt=\"Exporetail 2026 IFEMA Wetak\" width=\"1920\" height=\"1355\" title=\"\" srcset=\"https:\/\/www.wetak.com\/wp-content\/uploads\/Mosaico-exporetail-cierre-2.jpg 1920w, https:\/\/www.wetak.com\/wp-content\/uploads\/Mosaico-exporetail-cierre-2-300x212.jpg 300w, https:\/\/www.wetak.com\/wp-content\/uploads\/Mosaico-exporetail-cierre-2-1024x723.jpg 1024w, https:\/\/www.wetak.com\/wp-content\/uploads\/Mosaico-exporetail-cierre-2-768x542.jpg 768w, https:\/\/www.wetak.com\/wp-content\/uploads\/Mosaico-exporetail-cierre-2-1536x1084.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/p>\n<p>Los pasados 17 y 18 de junio<b> participamos en ExpoRetail Iberoam\u00e9rica 2026<\/b>, celebrado en IFEMA Madrid, una de las citas de referencia para el sector del comercio en los mercados de habla hispana y portuguesa.<\/p>\n<p>Desde nuestro stand D13, tuvimos la oportunidad de <b>conectar con profesionales llegados de los 22 pa\u00edses iberoamericanos<\/b>, compartir los retos actuales de la formaci\u00f3n en retail y explorar juntos c\u00f3mo la innovaci\u00f3n digital puede transformar los negocios del sector.<\/p>\n<p>El evento dej\u00f3 algunas conclusiones claras. Tal y como se\u00f1al\u00f3 Laureano Turienzo en el cierre, el retail avanza hacia un <b>modelo de comercio unificado e hiperpersonalizado, en el que la inteligencia artificial<\/b> jugar\u00e1 un papel tan estructural como en su d\u00eda lo fue la electricidad \u2014siempre, eso s\u00ed, con las personas en el centro.<\/p>\n<p>Para el equipo de Wetak, estas dos jornadas han supuesto una valiosa oportunidad de contrastar tendencias,<b> identificar necesidades reales del mercado y reforzar nuestra convicci\u00f3n de que la formaci\u00f3n digital es uno de los palancas clave<\/b> para que las organizaciones retail afrenten con \u00e9xito los cambios que vienen.<\/p>\n<p>Queremos<b> expresar nuestro agradecimiento al comit\u00e9 organizador<\/b> \u2014Laureano Turienzo, Cipri Quintas, \u00c1ngel Jare\u00f1o, Antonio Ayala, Jaume Pros y Miguel \u00c1ngel Carrero\u2014 por hacer posible un evento de esta magnitud y calidad. Y a todos los profesionales que se acercaron a nuestro stand: gracias por el tiempo y las conversaciones.<\/p>\n<p>\u00a0<\/p>\n<p><a href=\"https:\/\/www.linkedin.com\/posts\/wetak_exporetail-iberoam%C3%A9rica-2026-en-60-segundos-activity-7474739089460822016-6z2S?utm_source=share&amp;utm_medium=member_desktop&amp;rcm=ACoAABGJLf4BaFAzys_acPCdmtBPpDuvNv6JfWA\" rel=\"nofollow noopener\" target=\"_blank\"><b>Os dejamos el resumen de nuestra experiencia en v\u00eddeo<\/b><\/a>.<\/p>\n<p><\/p>\n<p class=\"wp-block-paragraph\"><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p> Wetak estuvo presente en ExpoRetail Iberoam\u00e9rica 2026 (IFEMA Madrid, 17-18 junio). Repasamos lo vivido en el stand D13 y las principales conclusiones del evento.<\/p>\n","protected":false},"author":7,"featured_media":13064,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"default","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[10],"tags":[99,537],"class_list":["post-13062","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-eventos","tag-eventos","tag-exporetail"],"_links":{"self":[{"href":"https:\/\/www.wetak.com\/index.php?rest_route=\/wp\/v2\/posts\/13062","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.wetak.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.wetak.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.wetak.com\/index.php?rest_route=\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.wetak.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=13062"}],"version-history":[{"count":9,"href":"https:\/\/www.wetak.com\/index.php?rest_route=\/wp\/v2\/posts\/13062\/revisions"}],"predecessor-version":[{"id":13077,"href":"https:\/\/www.wetak.com\/index.php?rest_route=\/wp\/v2\/posts\/13062\/revisions\/13077"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.wetak.com\/index.php?rest_route=\/wp\/v2\/media\/13064"}],"wp:attachment":[{"href":"https:\/\/www.wetak.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=13062"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.wetak.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=13062"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.wetak.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=13062"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}