Wetak, hablamos de como \u201ccambiar la experiencia del cliente\u201d aterrizando nuestros valores, identidad y posicionamiento <\/p>\n\n\n\n
El 21 de marzo estuvimos en la Jornada \u201cTransformando la Cultura empresarial. Nuevas oportunidades de negocio m\u00e1s all\u00e1 de la digitalizaci\u00f3n\u201d. Este t\u00edtulo engloba una serie de jornadas que se est\u00e1n desarrollando en diferentes ciudades de Espa\u00f1a de la mano de APD e Ibercaja. Un ciclo que aborda los nuevos retos en el cambio de paradigma empresarial en el que nos encontramos y que sin duda, nos plantea nuevas oportunidades de negocio m\u00e1s all\u00e1 de la digitalizaci\u00f3n.<\/p>\n\n\n\n
Fuimos invitados a la jornada que se celebr\u00f3 en Burgos, y tuvimos la oportunidad y el placer de compartir panel con personas tan interesantes como Marcos Sanz Verd\u00fa, director de People Matters, con quien compartimos marco contextual mero no del todo conceptual, con Carlos Bernabeu, Director General de Arborea Intellbird, que acerc\u00f3 el fascinante mundo de los drones y sus posibilidades, con Eduardo Hern\u00e1ndez Alonso, director Territorial de Ibercaja, quien mostr\u00f3 un interesante caso de dise\u00f1o y testeo de producto bancario a trav\u00e9s de la experiencia de usuario o Juan Dur\u00e1n Barriga, Ex-Vocal del Tribunal Regional Administrativo de Castilla- Le\u00f3n, quien nos habl\u00f3 sobre la norma fiscal en el contexto de actividad digital.<\/p>\n\n\n\n
Desde Wetak<\/strong>, hablamos de como \u201ccambiar la experiencia del cliente\u201d aterrizando nuestros valores, identidad y posicionamiento en esta idea de la modernidad l\u00edquida, con buenas pr\u00e1cticas realizadas para clientes como una gamificaci\u00f3n para AXA un plan de acogida para AKI o un Alejandr\u00eda par Saunier Duval.<\/p>\n\n\n\n En definitiva, fue una jornada la que asistieron unas 60 personas, participar en esta reflexi\u00f3n conjunta y poner en com\u00fan qu\u00e9 caminos tomar en este cambio que se plantea en nuestro futuro m\u00e1s inmediato. Desde visiones distintas pero complementarias aprendimos, sin duda, y mucho, de otras experiencias a las que debemos prestar atenci\u00f3n y que est\u00e1n ah\u00ed; vivas y ocurriendo ya.<\/p>\n\n\n\n Fue un d\u00eda para descubrir las palancas que ayudar\u00e1n a implantar nuevos negocios con los que crecer, acercando casos de \u00e9xito de empresas valientes que han arriesgado e innovando, no solo para permanecer en el mercado, sino para generar grandes oportunidades de negocio.<\/p>\n\n\n\n \u00a1Gracias por invitarnos!<\/p>\n","protected":false},"excerpt":{"rendered":" Wetak, hablamos de como \u201ccambiar la experiencia del cliente\u201d aterrizando nuestros valores, identidad y posicionamiento El 21 de marzo estuvimos en la Jornada \u201cTransformando la 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